The Rubey Project
Together with Maarten we developed a financing method for helping museums purchase and curate masterpieces. As many museums desperately lack funding, too many top pieces stay hidden in private collections. The Rubey Project brings a large group of people together into what’s called fractal ownership. Each participant owns, as it were, a pixel or a fraction of the masterpiece. This group is represented in a security token, which grants the buyers specific rights in relation to the masterpiece. With this system we bring masterpieces back in the public eye and make art investments accessible for all.
What inspires those who inspire us? #culcul
How can we encourage more people to engage more frequently, more broadly and more deeply with culture? We use the interests people already have to create more.
That’s cultureforculture (#culcul), a curated platform on Instagram where inspiring creatives
from different cultural sectors share other art forms that inspire them.
After all, who better to tell you what’s amazing than the people who amaze you?
Culture for culture is not launched yet. We should be ready when cultural houses open again.
Sparks don’t fly in dull meeting rooms or endless Zoom calls. So why not spend some time together abroad, away from urgent jobs, phone calls and mails? Let’s take a dive into your brand’s DNA, and in the sea, and come back home with a suitcase full of plans, ideas and solutions. And a beautiful tan. That’s what we propose in our seaside ‘finca’ near Alhambra. Seventy kilometres from Centre Pompidou Malaga and just a short bike trip away from the Caves of Nerja where you can admire the birthplace of culture, the oldest paintings in the world.